How does home staging differ from interior decorating?

Home staging is the art and the skill of making a house or apartment attractive to potential buyers or renters by portraying a lifestyle that they aspire to, so that it sells or rents quickly and for top dollar. With interior decorating, you are designing to the tastes, preferences and lifestyle of the people living in the home. Unlike interior decorating, home staging is about decor that is not taste-specific, yet appeals to the profile of the target buyer. It is the art of creating emotional connection points throughout the house so that when a buyer or renter steps into the house they feel as if they were home. Home staging emphasizes the best features of a property while improving or downplaying the less marketable features.

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