Home Staging Testimonials

“Donna goes above and beyond –  not only did she recommend and provide a beautiful color palette and comfortable furnishings to showcase the beauty of my listing, she also guided my clients through every step of the process suggesting paint colors, ways to declutter, light fixtures to upgrade and a lot of other important details to enhance the listing and prewar details of the apartment and allow the next purchaser to see it as home. Within three weeks we had an accepted offer at the asking price and if it wasn’t for Donna’s staging and guidance we would not have been able to list the property at the price it was worth.”

Emily Yaffe, Corcoran, New York, NY

“After receiving several recommendations from real estate agents for home stagers and meeting with them, I found their prices to be out of line with their services offered and their experience.  I found Designed to Appeal after my own search online and couldn’t have been more pleased. Not only was she responsive, but I also found Donna’s services and expertise to be extremely value-rich, and she was also sensitive to my needs for timing and expense. She over-delivered beyond my expectations and the team effort resulted in tremendous results, with an accepted offer for the apartment in 19 days and closing at 3% above the asking price.”

Maurice H., Homeowner, New York, NY 

“Designed to Appeal converted an outdated 8-room estate apartment that had been renovated nearly 20 years ago into a stylish, elegant home fit for today’s buyer. Together with her team of contractors and assistants, Donna eliminated the antiquated décor, painted it with neutral colors and furnished it with classic upholstered pieces perfectly scaled to the space. Even the seller couldn’t believe the transformation. Donna’s staging made a big difference in how the market perceived this listing. Without her efforts, I am quite certain we would not have achieved the same result.”

Lib Hyatt Goss, Stribling, New York, NY 

“Renee and I were out at the house yesterday and I wanted to tell you what a beautiful job you did in staging the house Your professional eye for interior design is truly outstanding and your organizational skills are equally impressive. Thank you for all you did on our behalf.”

-Peter G., Homeowner, East Hampton, NY

“I had an incredible experience working with Donna and her team at Designed to Appeal when she staged a 2 bedroom, 2.5 bathroom home on the Upper East Side for me. When Donna came in, we had been on the market for 4 months through the spring and summer markets. We needed the apartment staged immediately and she quickly got to work. Her team took control of everything and within days the empty apartment was transformed into a home. In my business, I believe in the power of staging above all else and Donna’s team not only got it done but validated my belief – I only wish I had contacted her sooner! I highly recommend Designed to Appeal and look forward to working with them on future projects.”

-Bianca D’Alessio, Nestseekers, New York, NY

“Donna and her team did an outstanding job with the transformation of my one-bedroom for sale listing on the Upper East Side in Yorkville. Prior to staging, Donna collaborated with the seller and his contractor, who completed minor cosmetic upgrades. I was really impressed with her hands-on approach and attention to every detail. She created a “wow factor” and as a result, there was a lot of prospective broker/buyer traffic. Based on Donna’s design skills and experience, buyers were able to envision living in this now contemporary, move-in-condition apartment. I had multiple offers after only 10-days on market and achieved 7.93% over the ask price for my seller/ client, who was thrilled with the final outcome.Major lesson here for the brokerage community and prospective sellers: staging works!I look forward to working with Donna again in the near future.”

-George Matthews, Warburg Realty, New York, NY

“Donna has always excelled at turning ugly ducklings into swans. Yet this was a new twist on home staging: a rare and stunning apartment that had been beautifully decorated, but was now starkly empty. Donna managed to recreate the spectacular Central Park West-view apartment and match the custom colors and decorative accents, at an affordable budget comparable to her other standard two bedroom projects. Thanks to her efforts, the apartment sold right away, and at 15% premium to the most recent comparable sale in the building.”

-Cynthia Crowley, Olshan Realty, New York, NY

“The value that Designed To Appeal brought to our listing was immeasurable. They created a home out of an empty space, and we quickly found the right buyers (and they stayed on budget). It was a pleasure working with this highly professional team, and we recommend Designed To Appeal to all our clients who need that extra help to get the WOW factor.”

-Shelley Wasserman, Halstead, New York, NY

“You did a great job and I’m very happy with the staging. Every real estate agent who has come to the house has been very impressed, and I have been very clear how professional and great you are to work with. I look forward to working with you lots more in the future!”

-Tyler Mattson, Compass, East Hampton, NY 

“We had a wonderful experience working with Donna and her team. She transformed our apartment on an extremely tight schedule in to something that was marketable, beautiful and appealing no matter what the potential buyer’s taste was. We were in contract within 2 weeks, which also happened to be the last two weeks of the summer, which we found to be no small feat. The team was extremely professional and very helpful, and we are eternally grateful. Can’t recommend them enough.”

-Haley and Zachary F., Homeowners, New York, NY

“Donna and her team made my apartment look amazing. The eye to detail, and the seamless way that they moved everything in (and out after a quick sale) was remarkable! In addition, Donna was always easy to reach via phone, email or text, making the process move rapidly and on point. It was absolutely worth it to me to use Designed to Appeal, and I would use them again.”

-Theresa K., Homeowner, New York, NY

“I represented a New Construction home homein the Village of East Hampton.This beautiful home was shown consistently and always with positive feedback, but without furniture, buyers could not envision the home’s true potential.Donna responded to my initial inquiry immediately, understood exactly what was needed, worked closely to budget and within less than a week, the house was beautifully staged. Donna Dazzo is a true professional and a pleasure to work with. I will refer Designed to Appeal first every time. Thank you Donna!”

-William J.R. Kuneth, Halstead, East Hampton, NY

“Donna and her team did a spectacular job staging the house. Almost immediately after the staging was completed and the new (staged) photos were put up online, we started to receive offers. In truth the house sold in less than 10 days after the staging was completed. Kudos to her and her talent. And she was very prompt in completing the execution of the project. In closing, let me say I would recommend Designed to Appeal in a heartbeat to anyone who has a staging project.”

-Richard P., Homeowner, East Hampton, NY

“This was the 6th project I have done with Donna! And once again she did not let us down as the apartment sold at the first Open House for the asking price. In this apartment Donna had a blank canvas. The owners trusted her vision and decided to take all their furniture out and leave her with a completely empty space where she could work her magic. And magic it was, because when she was finished the apartment was one of the sweetest, most inviting 2-BR homes I have ever had the pleasure of marketing. Once again Donna delivered not just what was expected but more!”

-Marie Schmon, Corcoran, New York, NY

“This was our second transaction with Donna and her fabulous team at Designed to Appeal. Once again, they literally transformed an estate-condition three bedroom prewar listing we had on the Upper East Side. Our clients couldn’t have been more pleased as they received multiple offers and hundreds of thousands of dollars over the asking price in two weeks’ time. Had we not staged the apartment we would have priced the apartment for $300,000 less so it made a $500,000 difference to our sellers. Definitely money well spent!”

-Christine Miller Martin and Susanne Rhow. Engel & Völkers

“Donna is efficient and professional and organized and amazing!!! She was able to get in and out of our empty apartment within 2 days and entirely transform the place. It went from a completely empty to a beautifully furnished palace overnight!!! When she sent us the pictures, we could not believe it was OUR apartment! We listed the apartment that weekend and were thrilled to have multiple offers coming in immediately. I cannot recommend Donna highly enough. She is everything that you would want in a professional: honest, creative, detail-oriented, competent, and accountable.”

-Deb W., Homeowner, New York, NY

“We were uncertain if we should stage our mother’s apartment, and decided to hire Designed to Appeal. We met with other stagers, who did not get…what needed to change for the space to lose 40 years of neglect and read ‘fresh, warm, I want to live here’. Donna and her team were like Santa Claus. She and the elves… in 48 hours transformed our apartment into a decorator’s showcase. Donna was easy to work with …and I highly recommend that anyone selling an apartment use her. However, once you see her work, you won’t want to sell!”

-Jenny C., Homeowner, New York, NY 

” I was amazed at Donna and her team. They worked quickly and they delivered. What I loved most was the detail – the pencils on the desk and the jewelry on the dresser. This listing sold in one day for over the asking price.”

-Doreen Courtright, Douglas Elliman, New York, NY 

” Donna staged my apartment in record time using many of my own items, which kept the cost low, while literally transforming the space. The apartment sold in five days with multiple bids, resulting in our receiving more than $100,000 over the asking price. This NEVER would have happened without the expertise of Donna and her team. I enthusiastically and without hesitation recommend her services.”

-Nuna Alberts, Homeowner, New York, NY

“I was amazed at how quickly Designed to Appeal transformed my man-cave SoHo loft into a welcoming and inviting living space and all within budget. There is no doubt in my mind that because of Donna’s installation and recommendations, I received multiple offers above asking price all within days of the first showing.   I would highly recommend Donna and her team to any seller who wants to get maximum return for their apartment.”

-Andy Lee, Homeowner, New York, NY

“Just wanted to let you know that we went to see the apartment and absolutely love what you did. Your selections were spot-on.  The real estate agent just sent us the photographer’s photos, and it looks phenomenal – can’t believe it’s the same apartment we started with.  And I have to say you were 100% right about how much difference refinished floors and a paint job make. Thanks for all your hard work.”

-Joan Bogaty, Homeowner, New York, NY

“It seems that every corner of the house we look at we find the results of your superior eye and judgement! I think you went far beyond the call of duty. The results are terrific! We should have had you in 12 years ago.”

-William Fairbairn, Homeowner, New York, NY